Client
Frida Cosmetics
Services
Research, Branding, Ad Design, package design
Year
2023
For Frida Cosmetics, the branding centers around the colorful and diverse personality of the business owner, drawing inspiration from the iconic artist Frida Kahlo. Her use of vibrant colors, floral elements, and her deep love for beauty and life are key aspects reflected in the branding. I aimed to represent the cosmetics industry through the lens of feminine empowerment and strength, with bold, colorful design elements that celebrate inner beauty and confidence. The branding portrays cosmetics not just as an aesthetic service, but as a tool for enhancing self-esteem and empowering women.
